Did you know that 80-90% of most companies profits comes from repeat business?
Did you know that most companies invest 80-90% of their marketing budget to consistently get ‘new’ customers?
Getting new customers and increasing your prospect pipeline is always important. However, many compay’s invest a large chunk of their marketing budget to get new customers.
Depending upon your business, cost of acquisition could be $50 to $300 per client. Retaining a client might run you as low as $10-20 per client per year.
When you do the math, it makes sense to adjust some of your marketing budget towards client retention programs.
Sweet Marketing Solutions helps you to develop client retention programs are strategic, cost effective and increase your brand loyalty. They can be developed to include referral programs, offering promotions to help you increase repeat business, or the marketing can tie into other events that can bring you business.
If you are not sure how to answer this question: “What do you offer for back end business?”… let’s talk. You are missing profit potential.
“Thank you for taking the time to go through your services. I am slightly overwhelmed, but excited to explore the world of marketing. I know that we need to do this and really enjoyed the amount of detail you gave me as opposed to others that have approached us in the past. Looking forward to sharing the info with John, and talking to you again next week. Have a great weekend!”